Category: How to


I finally have the proof how to skyrocket your sales on Society6 and it’s the theory I have been testing on and off for quite some time. Actually, I tried to do this since I had started with Society6 back in 2014.

Are you ready for this unveiling?

Are you ready to invest a few minutes daily to increase your earnings?

Yes, of course you do need some investment. But you do NOT (I repeat NOT!) invest any money! You do not need to pay for advertising, you do not need how to use Facebook ads, you just need a few minutes of your time. Works best if you try to do this daily!

The key are the promotions 💖 and I can finally present you some proof!

Selling your art on Society6 has always been hard – as it is with every print on demand website, to be honest. You need to get exposure for your art and products, you need your designs to get ranked high in search results. Ugh… you can have the BEST designs, photos and artwork in the world. They are rather useless with no one seeing them.

Let’s take a look at the first screenshot and let me explain what we see:

On this screenshot you can see my sold items from September to December 2019. It is not zero but it is not really good either. One sale in December, November and October each. I did do lots of pinning to Pinterest during that time because hey, Q4 should mean increased sales due to Christmas… well, as you can see social media like Pinterest did not really help me. One sale per month is not worth the hassle.

But can you see September? 4 sales during that month – what happened? What did I do differently? I can tell you: During September 2019, I concentrated on exchanging hearts (promotions) on Society6 with my favourite Facebook group.

You post a link (use your curator link!) to the group and receive promotions and sometimes even comments from the other group members. And then it is VITAL to return the favour! Give and take! You can also comment to other people’s posts after promoting them – with your design link added to get the favour returned. Receive 15 hearts (comments count, too!) to get your work added to the public Society6 search engine and to receive a chance to be added to Houzz where it can find more potential buyers.

During January 2020, I did not do much promotion of any kind and I had zero sales. I was dumbfounded and had to change that. I made February 2020 my “Society6 promotion month”. I exchanged hearts almost daily, I worked my Facebook group a$$ off and guess what? Let’s take a look at the result:

BAM! $33 in total and we still have a few hours to go 😉

So if you are really looking for tips and advice how to use social media to increase your Society6 earnings, this is all you need! Join our Society6 sharing group and exchange hearts with us 💖

Can you see the crystal ball 🔮? Let’s take a journey together to have a look into it. Let’s crack the code on how to increase your sales on Society6. But be warned: I might enlighten you a bit, but I cannot promise that it will work for you as it does for me. And when talking about “it does work for me”, it certainly does NOT mean that I am getting stinkin’ rich with this. It just means that it enables me to have 1 to 5 sales per month on that darn site 😆

Have I not discouraged you yet? Great, let’s start.

First of all, Society6 is as buggy as it can get for most of us most of the time, all year round. Some people can’t upload for days or weeks and when it seems to work, Society6 does some wibbly-wobbling in the background that makes their search in the background work totally differently to before and you cannot find your own works in their search bar. They stopped showing descriptions, they do not show tags and no one really knows whether it is still important to use a good description and a vide array of relevant tags. My advice would always be to go that extra mile: Use a good description, explain your image as if you were explaining it to someone who cannot see it. And use those tages to describe it. I usually upload a new design to several sites so I do need to create a title, description and tags anyway. Do that, too!

This first advice is pretty much valid for all print on demand sites, Society6 does have one thing you have to consider when you want to sell your work in their shop: Collect those effin 💕💖❤!!!
As soon as you upload and publish a “work”, it can be bought. But it cannot be found in Society6’s shop yet. People could buy it via a direct link or from a Google search but it will not be included in Society6’s search. And this is why you need HEARTS or promotions as they are often called. You need other Society6 members to click on the top right corner of the product. How can you get them to “heart” your works? right, heart theirs first. You can follow people, randomly heart their stuff and hope to get noticed. Society6 does not send out notifications that tell an artist “Hey, user xyz has hearted your “123” artwork, wanna return the favor?” Nope… Would be way too easy. It’s your task to get heard and get noticed.

For this task, I do recommend Facebook groups like this one (my favorite – non-public):
Society6 Sharing Group

Share your works and other users will 1) heart it and 2) post their links in return which you 3) NEED to also promote with a heart!

In addition you can also scroll through the other user’s shared links, leave a heart and leave your shop link for them.

It is absolutely vital to return every heart or this system would a) not work and b) you might be removed from the group. And come on: It should be common courtesy, right? 😘

I have spent most of January exchanging hearts in this group like crazy and I have generated two (make that THREE 4 hours after posting this) February sales already – after zero in January.

In addition to this exchange on Facebook, you are free to leave your Society6 shop link in a comment below and we can exchange hearts – just the two of us 😜

Are you curious to know how to apply for an account for Amazon Merch and design and sell t-shirts directly on Amazon’s Marketplace? If not, you definitely should be. It is one of the biggest markets in the world, a vast online shop where many customers are buying.

If you are unsure about how to apply and fill out their request form, I have found this great video online which will guide you through the process:

After you have applied for an account, let me assure you that there is NOTHING in the world you could do to influence Amazon’s decision. The requests seem to not be read and checked, it does not matter what text you use or what your brand name is, sometimes Amazon staff seem to just roll the dice. If you get rejected (and most people do get rejected), you can try it again and again and again. All you need is a new / different email address. Use generic ones or in case you have Gmail, you can have an almost unlimited amount of email address by adding a “.” to your name part of the address, e.g. myemail@gmail can also become my.email@gmail.com or even m.y.e.m.a.i.l@gmail.com. That way you can create many many email addresses with only one account.

 

Good luck 🙂

Copyright infringements and image theft are still a HUGE issue for artists on Amazon and since Amazon keeps to ignore any petitions, please, whatsoever it is still our task (and a very tedious one!) to keep reporting those infringing listings and ASINs.

I have used Amazon’s mobile app to scan my photos and found many infringements. Some I may not have found by just looking for my titles and search phrases. But how to report those infringements? I have used my Amazon wishlist to pin them all onto one wishlist to keep track of them. Very handy and easy to use from my smartphone and various laptops. I can also see at a glance which ones are still availble and online and which items have already been removed without checking my emails.

If you’d like to check out my public wishlist for #stopimagetheft, please feel free to do so.

 

Update after two hours – all ASINs are reported and some have already been removed 🙂

Submitted Allegation of Infringement

Sorry, I only wrote this manual in German but if you follow the links I have included, you will get to English guides explaining how to create your own templates for quick create on Zazzle.


Wozu ist das gut?

Man kann damit ALLE auf Zazzle erstellbaren Produkte abdecken und ist nicht auf die limitiert, die von Zazzle während der Schnellerstellung vorgegeben werden.

Schritt 1:

Um die Übersicht zu behalten, empfehle ich zuerst in eurem Shop eine neue Kategorie zu erstellen. Nennt diese z.B. “Vorlagen”. Wenn ihr die Kategorie auf “versteckt” setzt, kann sie niemand sehen. Wenn ihr die Vorlagen freigeben möchtet für andere, dann macht sie nicht versteckt. Geschmackssache!

Schritt 2:

Sucht euch die Produkte raus, die ihr als Vorlagen möchtet. Wenn das alle sein sollen, dann nehmt euch ein paar Stunden Zeit, denn es werden so etwa 170.

Die möglichen Produkte findet ihr unter http://www.zazzle.de/gestalten oder zazzle.com/create für die amerikanische Variante mit mehr Produkten als auf Zazzle.de

Schritt 3:

Wer die Abkürzung nehmen will liest sich diese englische Anleitung durch und hangelt sich daran entlang:

http://www.zazzle.de/sell/designers/tutorials/qpctemplate

oder diese: http://www.squidoo.com/how-to-make-and-use-your-own-zazzle-quick-create-template

Wenn nicht (wobei ich die Screenshots empfehlen kann!) geht es weiter mit

Schritt 4:

Erstellt ein Produkt erst mal ganz normal – also Bild hinzufügen.

Dann geht ihr in die Einstellungen des Bildes (über das Zahnradsymbol) und setzt das Häkchen für “als Vorlage verwenden” und JETZT kommt der ALLERALLERALLERWICHTIGSTE Teil bei der gesamten Vorlagenerstellung. Wenn ihr das nicht beachtet, werdet ihr euch wie ich über ein Jahr nur ärgern, was das für ein Sch**ß ist und es nichts bringt und überhaupt, was soll daran so toll sein?

Benennt das Bild UNBEDINGT Image 1 oder es wird später nicht durch euer Bild ersetzt werden. Meistens steht zuerst Image 0 da, macht unbedingt aus der 0 eine 1!

 

Create your own Quick Create Template on Zazzle

Create your own Quick Create Template on Zazzle

Die Screenshots in dieser Anleitung passen auch sehr gut dazu:

http://fivegreenlizards.com/how-to-make-your-own-templates-for-zazzle-quick-create/

Bei “Product page label” muss Image 0 stehen und bei “URL parameter name” muss image0 stehen – Vorsicht mit dem Leerschritt!

Wollt ihr einen Vorlagenartikel erstellen, der beidseitig bedruckt wird (z.B. Tischkarten) dann macht ihr diesen Schritt entweder zweimal (einmal pro Seite) oder ihr macht erst eine Seite, kopiert das richtig eingestellte Foto dann auf die zweite Seite – die Einstellungen inklusive der Benennung “Image 1” werden dabei übernommen.

Schritt 5:

Geht dann auf “sell product” oder “zum Verkauf anbieten”, wenn ihr fertig seid. Beim Titel und der Beschreibung reicht ein einfaches “Template” oder “Vorlage”. Wählt die Shopkategorie aus, die ihr für Vorlagen gemacht habt. Achtung: Wenn ihr irgendwann 100 Vorlagen in der Kategorie fertig habt braucht ihr eine zweite Kategorie, weil die Schnellerstellung nur 100 Produkte auf einmal kann.

Da man ein Tag/Schlagwort angeben muss empfehle ich auch Template oder Vorlage. Als Shopkategorie könnt ihr irgendwas nehmen, aber nehmt vorsichtshalber immer das gleiche (der Einfachheit halber also z.B. immer die oberste oder immer “Zielgruppe – für jeden”. Unter der Altersfreigabe könnt ihr noch angeben ob die Vorlage für alle sichtbar sein soll oder nicht. Wenn ihr schon eure Vorlagenkategorie im Shop unsichtbar gemacht habt, dann könnt ihr nun auch “versteckt” wählen. Doppelt hält besser. Wollt ihr die Vorlage freigeben, dann ist “public” in Ordnung. Wählt unbedingt JA bei “als Vorlage verwenden?”

 

Schritt 6 – die Verwendung:

Wenn ihr die Schnellerstellung beginnt, dann wählt nicht ein Bündel von Zazzle aus, sondern sucht euch direkt darunter eure Shopkategorie mit den Vorlagen heraus.

 

 

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