Tag Archive: how to sell more


I finally have the proof how to skyrocket your sales on Society6 and it’s the theory I have been testing on and off for quite some time. Actually, I tried to do this since I had started with Society6 back in 2014.

Are you ready for this unveiling?

Are you ready to invest a few minutes daily to increase your earnings?

Yes, of course you do need some investment. But you do NOT (I repeat NOT!) invest any money! You do not need to pay for advertising, you do not need how to use Facebook ads, you just need a few minutes of your time. Works best if you try to do this daily!

The key are the promotions ๐Ÿ’– and I can finally present you some proof!

Selling your art on Society6 has always been hard – as it is with every print on demand website, to be honest. You need to get exposure for your art and products, you need your designs to get ranked high in search results. Ugh… you can have the BEST designs, photos and artwork in the world. They are rather useless with no one seeing them.

Let’s take a look at the first screenshot and let me explain what we see:

On this screenshot you can see my sold items from September to December 2019. It is not zero but it is not really good either. One sale in December, November and October each. I did do lots of pinning to Pinterest during that time because hey, Q4 should mean increased sales due to Christmas… well, as you can see social media like Pinterest did not really help me. One sale per month is not worth the hassle.

But can you see September? 4 sales during that month – what happened? What did I do differently? I can tell you: During September 2019, I concentrated on exchanging hearts (promotions) on Society6 with my favourite Facebook group.

You post a link (use your curator link!) to the group and receive promotions and sometimes even comments from the other group members. And then it is VITAL to return the favour! Give and take! You can also comment to other people’s posts after promoting them – with your design link added to get the favour returned. Receive 15 hearts (comments count, too!) to get your work added to the public Society6 search engine and to receive a chance to be added to Houzz where it can find more potential buyers.

During January 2020, I did not do much promotion of any kind and I had zero sales. I was dumbfounded and had to change that. I made February 2020 my “Society6 promotion month”. I exchanged hearts almost daily, I worked my Facebook group a$$ off and guess what? Let’s take a look at the result:

BAM! $33 in total and we still have a few hours to go ๐Ÿ˜‰

So if you are really looking for tips and advice how to use social media to increase your Society6 earnings, this is all you need! Join our Society6 sharing group and exchange hearts with us ๐Ÿ’–

Can you see the crystal ball ๐Ÿ”ฎ? Let’s take a journey together to have a look into it. Let’s crack the code on how to increase your sales on Society6. But be warned: I might enlighten you a bit, but I cannot promise that it will work for you as it does for me. And when talking about “it does work for me”, it certainly does NOT mean that I am getting stinkin’ rich with this. It just means that it enables me to have 1 to 5 sales per month on that darn site ๐Ÿ˜†

Have I not discouraged you yet? Great, let’s start.

First of all, Society6 is as buggy as it can get for most of us most of the time, all year round. Some people can’t upload for days or weeks and when it seems to work, Society6 does some wibbly-wobbling in the background that makes their search in the background work totally differently to before and you cannot find your own works in their search bar. They stopped showing descriptions, they do not show tags and no one really knows whether it is still important to use a good description and a vide array of relevant tags. My advice would always be to go that extra mile: Use a good description, explain your image as if you were explaining it to someone who cannot see it. And use those tages to describe it. I usually upload a new design to several sites so I do need to create a title, description and tags anyway. Do that, too!

This first advice is pretty much valid for all print on demand sites, Society6 does have one thing you have to consider when you want to sell your work in their shop: Collect those effin ๐Ÿ’•๐Ÿ’–โค!!!
As soon as you upload and publish a “work”, it can be bought. But it cannot be found in Society6’s shop yet. People could buy it via a direct link or from a Google search but it will not be included in Society6’s search. And this is why you need HEARTS or promotions as they are often called. You need other Society6 members to click on the top right corner of the product. How can you get them to “heart” your works? right, heart theirs first. You can follow people, randomly heart their stuff and hope to get noticed. Society6 does not send out notifications that tell an artist “Hey, user xyz has hearted your “123” artwork, wanna return the favor?” Nope… Would be way too easy. It’s your task to get heard and get noticed.

For this task, I do recommend Facebook groups like this one (my favorite – non-public):
Society6 Sharing Group

Share your works and other users will 1) heart it and 2) post their links in return which you 3) NEED to also promote with a heart!

In addition you can also scroll through the other user’s shared links, leave a heart and leave your shop link for them.

It is absolutely vital to return every heart or this system would a) not work and b) you might be removed from the group. And come on: It should be common courtesy, right? ๐Ÿ˜˜

I have spent most of January exchanging hearts in this group like crazy and I have generated two (make that THREE 4 hours after posting this) February sales already – after zero in January.

In addition to this exchange on Facebook, you are free to leave your Society6 shop link in a comment below and we can exchange hearts – just the two of us ๐Ÿ˜œ

Over two years ago, I already came across Houzz as a neat alternative to Wanelo and Polyvore. Houzz is all about decorating your home and finding inspiration and experts. It lets you add your online finds and therefore you – as a print-on-demand designer – can add your own products to boards hoping people will buy them.

I totally forgot about their service due to lack of time but got a newsletter very recently. I logged in and found my account right away.

Adding products is easy, you can create many boards for specific topics and design ideas and the best part: It does have country pages, e.g. houzz.de in German for German users. So you can add products with German description to target German users, for example.

Why not check it out and follow each other? ๐Ÿ™‚

My international profile can be found here: https://www.houzz.com/user/stine1online

My German profile (same boards) can be found here: https://www.houzz.de/user/stine1online

And for everyone who LOVES bookmarklets as much as I do, here it is: https://www.houzz.com/bookmarklet

Why not check out one of my idea books aka boards? Purple Home Decor

My eBook is published, read all about it here:

Yesterday, I had made a decision. With half of my book finished, I have published the first half and the second half will be published later this year or next year with even more advice about this topic.

English: A Picture of a eBook (Photo credit: Wikipedia)

Please note that my eBook is not written for people who have not yet started selling designs on Zazzle. My target are people who have already created a few (or many) products and now seek for a way to increase their sales and to spread the word. All all this free!

I am selling things almost daily and am active on Zazzle for less than a year! And all this with no penny investment, my marketing is FREE.

If you would like to find out what I am doing, you might be interested in my eBook. As of now, it is available on Smashwords.com with a huge variety of formats to choose from. I plan to also have it included it popular shops like Amazon, Apple and Barnes & Noble very soon.

Cover via Amazon

I hope it will help you increasing your sales and enjoying Zazzle. Don’t forget to tell me what you think ๐Ÿ™‚

 

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