Can you see the crystal ball 🔮? Let’s take a journey together to have a look into it. Let’s crack the code on how to increase your sales on Society6. But be warned: I might enlighten you a bit, but I cannot promise that it will work for you as it does for me. And when talking about “it does work for me”, it certainly does NOT mean that I am getting stinkin’ rich with this. It just means that it enables me to have 1 to 5 sales per month on that darn site 😆

Have I not discouraged you yet? Great, let’s start.

First of all, Society6 is as buggy as it can get for most of us most of the time, all year round. Some people can’t upload for days or weeks and when it seems to work, Society6 does some wibbly-wobbling in the background that makes their search in the background work totally differently to before and you cannot find your own works in their search bar. They stopped showing descriptions, they do not show tags and no one really knows whether it is still important to use a good description and a vide array of relevant tags. My advice would always be to go that extra mile: Use a good description, explain your image as if you were explaining it to someone who cannot see it. And use those tages to describe it. I usually upload a new design to several sites so I do need to create a title, description and tags anyway. Do that, too!

This first advice is pretty much valid for all print on demand sites, Society6 does have one thing you have to consider when you want to sell your work in their shop: Collect those effin 💕💖❤!!!
As soon as you upload and publish a “work”, it can be bought. But it cannot be found in Society6’s shop yet. People could buy it via a direct link or from a Google search but it will not be included in Society6’s search. And this is why you need HEARTS or promotions as they are often called. You need other Society6 members to click on the top right corner of the product. How can you get them to “heart” your works? right, heart theirs first. You can follow people, randomly heart their stuff and hope to get noticed. Society6 does not send out notifications that tell an artist “Hey, user xyz has hearted your “123” artwork, wanna return the favor?” Nope… Would be way too easy. It’s your task to get heard and get noticed.

For this task, I do recommend Facebook groups like this one (my favorite – non-public):
Society6 Sharing Group

Share your works and other users will 1) heart it and 2) post their links in return which you 3) NEED to also promote with a heart!

In addition you can also scroll through the other user’s shared links, leave a heart and leave your shop link for them.

It is absolutely vital to return every heart or this system would a) not work and b) you might be removed from the group. And come on: It should be common courtesy, right? 😘

I have spent most of January exchanging hearts in this group like crazy and I have generated two (make that THREE 4 hours after posting this) February sales already – after zero in January.

In addition to this exchange on Facebook, you are free to leave your Society6 shop link in a comment below and we can exchange hearts – just the two of us 😜